WHAT IS DESCRIPTIVE ANALYSIS?

In order to provide insightful information about the provided data, raw data is converted into such a form that will make it easier to understand & interpret, rearranging, ordering, and manipulating data. This is called descriptive analysis. It is the type of analysis of data which helps to describe, show or summarize data points in a constructive way such that some patterns might emerge which fulfill every condition of the data.




One of the most important steps for conducting statistical data analysis  is descriptive analysis. It  helps you detect typos and outliers, and permits you to identify similarities among variables and provides you a conclusion of the distribution of your data, thus it makes you ready for conducting further statistical analyses.   

 

Techniques for Descriptive Analysis

 

Two techniques used in descriptive analysis are data aggregation and data mining to churn out historical data. In Data aggregation, in order to make the datasets more manageable, data is first collected and then sorted. 


  1. Constructing tables of means and quantiles, methods of dispersion such as standard deviation or variance, and cross-tabulations or "crosstabs" are included in the methods of descriptive techniques that can be used to carry out many disparate hypotheses.

 

  1. Using specialized descriptive techniques, measures like segregation, discrimination, and inequality are studied. 


  1. In order to show important differences across subgroups,  a table of means by subgroup is used, which mostly results in inference and conclusions being made. 


Types of descriptive analysis


  1. Measures of Frequency

 

It’s essential to know, in descriptive analysis, how frequently a certain event or response is likely to occur. To make a count or percent, this is the prime purpose of measures of frequency.

 

  1. Measures of Central Tendency

 

Finding out the Central (or average) Tendency or response is very important in descriptive analysis. With the use of three averages, central tendency is measured— mean, median, and mode. 


  1. Measures of Dispersion

 

It is quite essential to know how data is divided across a range, sometimes. Let's take a hypothetical situation and consider the average weight in a sample of two people. The average weight will be 60 kg, if both individuals are 60 kilos. However, the average weight is still 60 kg if one individual is 50 kg and the other is 70 kg. 

 

  1. Measures of Position


In relation to others, descriptive analysis also includes identification of the position of a single value or its response. Some useful measures in this area of expertise are percentiles and quartiles.

 

Apart from it, you can use the Bivariate or Multivariate descriptive statistics to study whether there are relationships between them, if you’ve collected data on multiple variables. 


In bivariate analysis, the frequency and variability of two different variables are simultaneously studied to see if they seem to have a pattern and vary together. Before carrying out further types of statistical analysis, you can also test and compare the central tendency of the two variables.

 

Multivariate analysis and bivariate analysis are similar in nature but bivariate analysis is carried out for more than two variables. 

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